Responsibilities:
Administration of Email Marketing (experience in oracle Eloqua), SMS & digital marketing platforms (Facebook business manager, Google Ads & other Google Tools)
Execute email marketing campaigns, nurturing campaigns, web form creation-processing & landing page creation.
Data management and segmentation for all digital marketing campaigns.
Collating and analyzing data from all Digital Marketing Channels to track ROI. Providing actionable insight to marketing teams.
Set-up marketing channel tracking using Google Analytics/ Google Tag Manager.
Perform website audits and SEO.
Coordinate with media agencies to monitor ongoing digital/ social advertisements.
Providing campaign best practice support, guidance, and training to Marketing.
Required Skills:
Qualification in a business, and or marketing management degree or related disciplines, with a minimum of 2 years’ experience.
At least 2 years’ relevant experience in an agency or in-house UAE/GCC experience preferred.
Fluency in both spoken and written English
Good level of competency Oracle Eloqua